LAN Music Group, the exclusive Audix Sales Representatives in Latin America since 2006, has launched an Audix Myspace page in Spanish.

Richard Bovieri, president and founder of LAN Music Group states, “It was just a few years ago that only the top sound professionals and international artists knew about Audix microphones. It has been a slow but steady process to introduce the Audix brand into the Latin American market, and because of the quality and performance of the products, we have encountered a lot of success.”

Latin artists, sound operators and band engineers were approached from the Latin American team to test Audix products. Many discovered that this alternative to the traditional audio brands was the answer to gaining a fresh sound.

“We started to collect encouraging testimonies about how our products were being received in the professional world, not only for their features, but also for the relationships within the distributor networks we were creating,” Julieta Maisonnave of LAN says.

Audix soon had a collection of user comments and feedback they didn’t want to lose. “This is how the MySpace for Audix Latin America was created,” Maisonnave said.

Audix announced its new forum for the Spanish speaking community at http://www.myspace.com/microfonosaudix. The comments have continued to pour in, as has the positive user response.

Audix co-founder Cliff Castle says “This was an unexpected surprise to get an email from Julieta with a link that took me to Audix Latin America. LAN created a visually exciting page with lots of great information and music from Audix artists. Audix would like to welcome all of our new friends in Latin America!”

For more information about our distribution in Latin America, please contact the Latin American and Caribbean division at infoLa@audixusa.com.